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With a game-changing vision for workplace experience, the world's top office furniture brand grows beyond the product model.
A new premium brand in a competitive space needs better branding, a go-to-market strategy, and fast e-commerce ROI.
By converting technology features into emotional benefits, a start-up gets the market's attention and a business buyout.
It’s not always easy to create an emotional connection with a technology product, but we think we achieved it here....
An old-line trade brand gets 21st century consumer attention with a smart synthesis of function and glamour.
Back-engineering a content management system gave Donna Karan's new venture much-needed flexibility.
Elegant design and delicate diplomacy turn the world’s leading luggage manufacturer into a truly global brand.
Responsive design is about more than devices. A major new trend will change not only what the Internet looks like,...
The global B-to-B brand needed a consumer style campaign to generate excitement around its trade show presence.
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